Proceedings of the International Scientific Conference of Business Economics Management and Marketing (ISCOBEMM) 2016
A collection of papers from the 1st annual International Scientific Conference of Business Economics, Marketing and Management (ISCOBEMM 2016) organized by the Department of Corporate Economy at the Faculty of Economics and Administration of Masaryk University in Brno, Czech Republic. The topic of this conference was Enterprises after the Financial Crisis, particularly Challenges and Solutions for the Industry; however, the scope of conference participants’ papers was much wider, as it covered topics such as customer satisfaction, business performance, foreign direct investment, business environment, family business, industrial development, gender and personality traits in innovations, social business and others. I am proud that our conference was really international with participants from more than five countries from Europe and Asia. These proceedings present the latest scientific findings in the mentioned area.
- Binding: E-book
- Publisher: Masaryk University Press
- Subject: Economy. economics and management
- Language: English
- Publication year: 2016
- Colections (Books): Munispace
- Department: Faculty of Economics and Administration
- Number of pages: 120
- ISBN: 978-80-210-8348-6