Specifika řízení zpětných toků
Title in English: Specifics of reverse flows management
Monograph “The Specifics of Reverse-Flow Management” brings part of the results of several years of exploratory-descriptive research focusing on the access of companies to reverse flows. The submitted text builds on the authors’ previous work – Management of reverse flows – by elaborating some of its issues; it is also based on the same primary data, collected between 2009 and 2010. While the older publication focused mainly on frequency analyses, the ambitions of this text are different: individual chap-ters discuss in detail several problem areas in order to discover or check the existence of relations among variables that characterize the activities of the implemented policy in the management of reverse flows, or management’s view of these activities and related issues. The discovered relations and connections thus provide a deeper view of the current business reality in the Czech Republic and allow for its better understanding.
- 14,8 x 21 cm